Aleksandra (Ola) Wydrzynska · Marketing · London
I read the numbers, and the room.
Six years in marketing across global brands and founder-led businesses. I think like the commercial team and create like the creative one, so the work looks good and shows up in the numbers.
About me
Hi, I'm Ola. Creative, with a commercial spine.
I've invested six years in marketing on both sides of the table: inside the commercial conversations of 30+ global brands, and alongside that, my own studio working directly with founders.
That mix is the point. I can sit with a commercial director and talk budgets, return on ad spend and pipeline, then go and make the campaign, the content and the event that move those numbers. I studied Advertising at UAL and graduated with First Class honours.
I'm Polish, based in London, and happiest when an idea has to earn its keep.
Make it worth stopping for.
Selected work
Strategy, campaigns, content and events, with the numbers behind them. Open any project for the story.
How I work
Every brief has a number behind it
I find it before I open Canva, and I check it after the campaign ends. If nobody can say what should move, the brief isn't ready.
If the data says stop, I stop
Even on Black Friday. Moving Lululemon's timing away from the busiest days tripled the return.
Craft is not optional
Results earn the budget, craft earns the attention. I don't trade one for the other.
AI does the legwork, I do the thinking
Research, first drafts and reporting go faster, so more time goes on ideas and judgement. Everything published is checked by a person.
Let's talk.
Got a brand to grow and a number to hit? I'd love to hear about it. Email is the quickest way to reach me.
